30 Sep '17, 5pm

5 ways to encourage your #customers to leave #reviews.

If you aren’t making an effort to drive customers to leave reviews, you’re missing out on valuable conversion opportunities. But don’t take my word for it. Ample research affirms the value of testimonials. For example, a study from BrightLocal found that 91 percent of consumers read online reviews for businesses on a regular basis, and 86 percent wouldn’t even consider using a business if its rating was two stars or less. This is largely because reviews provide the ever-important “social proof,” or evidence that other people have entrusted your brand with their money and personal data — and been satisfied with the result. But the benefits of customer testimonials don’t end at higher conversions. Reviews can also boost your site’s SEO and increase traffic. Best of all, some research suggests this traffic tends to stay longer and visit more pages on your site than traffic co...

Full article: https://www.godaddy.com/garage/5-ways-to-encourage-your-c...

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