23 Jan '13, 3pm

SMB News: 5 Types of Marketing Content That Will Fuel Your Sales

5 Types of Marketing Content That Will Fuel Your Sales January 23rd, 2013 :: Monika Jansen Whether your company offers a product or a service, having content on hand that you or your sales team can share with prospective customers is incredibly important. You’ll be able to showcase your capabilities and the value and benefits of working with you over someone else. Here are 5 types of marketing content you should keep at the ready: Explainer videos An explainer video tells a visual story of how your product or service works. While these are especially handy for physical products you can see, they can also be used for virtual products/services, like an app or cloud-based service (check out Dropbox’s video ). If you are a professional service provider, like a real estate agent, consultant or attorney, you can use a video to quickly explain the value you bring to your clients ...

Full article: http://www.networksolutions.com/smallbusiness/2013/01/5-t...

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5 Types of Marketing Content That Will Fuel You...

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