11 Mar '13, 1pm

A 5-Step LinkedIn Marketing Strategy to Grow Your Business

A 5-Step LinkedIn Marketing Strategy to Grow Your Business

If you’ve been thinking about increasing your use of LinkedIn to boost visibility, find new leads, and snag more business, this post is for you. I’ve written about LinkedIn before, but it’s changed since then – LinkedIn Answers is gone and the layout now resembles Facebook in that you can like, comment on, or share updates from your network. To get started, I decided to do some research on just who is using LinkedIn to make a strong case for why we all should embrace it. Hold on to your hats, because the stats I found at Quantcast are pretty awesome. LinkedIn users are affluent : 54% of LinkedIn users earn more than $60K per year and 36% earn more than $100K. LinkedIn users are educated : 46% have a college degree and 27% have a graduate degree. LinkedIn users love the site : Almost 25% use the site at least 30 times per month. OK, so LinkedIn is definitely a good place to...

Full article: http://www.networksolutions.com/smallbusiness/2013/03/a-5...

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