28 Apr '13, 1am

Small Biz Refresh: Small Business Toolkit: Pinterest Web Analytics (Web Analyzer)

If you’ve been waiting to see if Pinterest would catch on in the social media world, you really shouldn’t wait any longer. Especially if your target audience is women. Women make up 80 percent of Pinterest users and since women make 85 percent of all consumer purchases , you don’t want to miss out on all these eyes seeing information about your business. Now, Pinterest is offering Web Analytics so you can measure how well your Pinterest business account is performing. Be sure to set up your Pinterest account as a business account and then sign up for Pinterest Web Analytics. You’ll find out how many people are pinning from your website, seeing your pins and clicking on your content. Plus, pick a specific timeframe to see how your numbers trend over time.

Full article: http://www.networksolutions.com/smallbusiness/2013/03/web...

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