02 May '13, 2pm

Livestream CEO: Good Domain is the Best Marketing Investment Ever Made

“(domains) remain key to your email identity, and fundamental to your marketing and even capital-raising.” “your domain name is the very first vehicle by which potential investors/customers/employees evaluate your company before they even engage.” “one of the key ways VCs filter the deluge of companies raising funding is their domain name.” “(spend) six or seven figures on a good domain name, but only after you have proven a significant market exists for your product, you have achieved product-market fit, and you have either earned a lot of cash in the bank (the best!) or raised tens of millions in venture capital.”

Full article: http://www.dotsauce.com/2013/05/02/good-domain-best-marke...

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