17 Jul '13, 1am

Why Domain Sales Data Matters To You #domains #sales

I was training a new salesperson and they asked me what were some of the best ways to give end-users an idea of a domain’s value. Like anything else in life, people want to see comparable sales, period. If you’re buying a used car, boat, or house, you want to know what a similar car, boat, or house sold for and the more recent the better. This is why we all owe people like Ron Jackson a huge “Thanks!” for resources like DNJournal . Another one of my go-to resources for past sales data is NameBio.com which I consider like a mini domain MLS. My point is that this data should matter to you, especially when you’re trying to negotiate a sale. The thing is, while those of us in the industry may be able to quote last month’s top sales, your average person has absolutely no idea. By providing examples of similar sales you can give some context to the real-world value of your domai...

Full article: http://morganlinton.com/why-domain-sales-data-matters-to-...

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