05 Aug '13, 4pm

Interesting: Network Solutions' invisible pricing

Interesting: Network Solutions' invisible pricing

Finding Network Solutions’ pricing takes a lot of commitment. Web.com customers who use Network Solutions or Register.com are not very price sensitive (or price knowledgeable). That’s how the companies are able to charge roughly $35 for a one year registration instead of the $10-$15 that most registrars charge. But I noticed something the other day about its pricing strategy/order flow that is rather interesting. I was trying to figure out how much Network Solutions is charging these days, so I went to their website. There’s no pricing listed. I did a site search and looked for links on the home page to pricing information. I couldn’t find anything. In order to see the annual registration price, you have to not only add a domain to your cart, but you also have to sign in or create an account . That’s pretty amazing to me. Making someone add a product to their cart to see t...

Full article: http://domainnamewire.com/2013/08/05/interesting-network-...

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