26 Dec '13, 10pm

Using Social Facilitation and Other Powers to Increase Your Domain Auction Results

Using Social Facilitation and Other Powers to Increase Your Domain Auction Results

Using Social Facilitation and Other Powers to Increase Your Domain Auction Results By ShaneCultra - December 26, 2013 - 0 Comments While not defined in stone, there are certainly actions that will help you reach maximum dollar for your domain at auction. Bidders tend to bid and even “overpay” if you cater to the psychological effects caused or related to auctions. The easiest to play on is the “endowment effect”. The endowment effect is where we tend to overvalue things we already own. Domain investors do it all the time every time you ask for a quote on a domain price. It’s not specific to domain investors. It’s anyone that is selling something they own. There is a personal attachment that makes anything we own seem more valuable than it really is. As a buyer you have to try and break that. As a seller of a domain, you have to try and create it. This can be accomplished b...

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