25 Aug '14, 3pm

This week in new TLDs: $150k/domain? Plus .black, .hiv, and .creditcard

This week will be an interesting one for new top level domain names: Afilias takes a different tact on .color domains, an EAP with a $150k price tag, Donuts raises the bar with .creditcard, and the first “social cause” TLD launches. Tuesday Following on the lackluster launches of .red, .pink and .blue, Afilias launches .black. .Red is its most successful color domain so far, but it has received fewer than 2,500 registrations. Afilias is taking a different approach with .black. Retail prices are about $50, significantly more than the $15-$20 on the first several colors. That will obviously keep registrations down. I have to think the idea is to get as much revenue as possible from those companies that feel like they “need” to register .black domains, since volume is sure to be light. NetCologne GmbH starts the Early Access for .cologne and .koeln. Technically this is its la...

Full article: http://domainnamewire.com/2014/08/25/new-tlds-150kdomain/

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