20 Apr '12, 10am

How Digital Coupons Can Boost Your Business's Sales | Network ...: By Rieva Lesonsky. Are you using digital coup...

More than 55.7 million American consumers use online coupons, representing 25 percent of the U.S. population. Users of digital coupons have higher household incomes and are better educated than users of newspaper coupons and the general population overall. Consumers who use digital coupons have an average household income of $96,900, a 20 percent higher income level than the U.S average and 20 percent higher than average household income of users of newspaper coupons 38 percent of those who use digital coupons have a college degree, compared to 30 percent of those who use newspaper coupons and 27 percent of the general population.

Full article: http://www.networksolutions.com/smallbusiness/2012/04/how...

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