27 Feb '15, 8am

How can you find out if you're making an impact on #SocialMedia? #StartUp

How can you find out if you're making an impact on #SocialMedia? #StartUp

ways to measure your social impact before Perhaps emphasising the difficulty to pin down relevant social metrics only really Klout really continues to attract interest , with Kred still in operation but having been deserted by its original founders and PeerIndex having moved off into business insights. So what of Klout? Is it relevant? The answer from some will be no. It’s a game to them that can be gamified and doesn’t offer a true reflection of what successful social media is all about. Others like myself would suggest that it’s the best we have and if you are taking social media seriously – as any business, whatever size, should – you need some benchmark tool to work with and Klout is pretty much the only one to offer that opportunity. Klout offers a benchmark figure supposedly based on engagement across the platforms you use for social media. That’s a good start and wh...

Full article: https://www.123-reg.co.uk/blog/social-media/social-number...

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