19 Jun '12, 2pm

Another digital archery service launches. Here's how you should pay

Digital archery services are a no lose proposition — for the service provider. I just got a press release from an outfit called Digital Archery Hotshots , the latest company to offer digital archery solutions for ICANN’s batching process. I don’t recall how many digital archery pitches I’ve received now, but I think I might no longer be able to count them on one hand. Most of these companies have a pay-for-results system, where you pay a higher fee if you get into the first batch. Some charge for the second batch as well. (Make sure you don’t have to pay if there end up only being two batches!) They all bill this as a no-risk service since you only pay for results. But it’s also no risk for the digital archery service. They basically get to shoot arrows for free, and as long as some of them land near the bullseye they’ll make out like bandits. If they mess up for you, ther...

Full article: http://domainnamewire.com/2012/06/19/digital-archery/

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