10 Aug '12, 9am

My New Post : Are You Sure You’re Listening to Your Customers? #li

Listening: Monitoring alerts about your brand names and products will help you find the conversations about your business, which in turn gives you the opportunity to address a concern or correct an issue at your business. Taking such a step can help you turn a potentially adverse situation into a positive and proactive one, one that can help you satisfy and retain customers. Responding: Recently, I was demonstrating the use of Twitter to a friend who’s a restaurant owner, and as we searched for his restaurant name on Twitter, my friend was shocked to find an article with a negative review about the restaurant. He immediately reached out to the reviewer by commenting on the article and asking for another chance for the business to get things right with the customer. This scenario turned out to be a saved customer. And in many such cases, customers of businesses that listen ...

Full article: http://www.networksolutions.com/blog/2012/08/are-you-sure...

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