21 Jul '16, 7pm

An easier sign up process leads to more sign ups, who knew?

You know how you occasionally go to a website and they get as clingy as a bad Tinder match who won’t stop texting you after you’ve given them your number? Yeah, we hate that too. But here at Name.com we think getting all up in your business before we’ve even gotten to know each other is way worse, which is why we made it easier than ever to create a new account . With no phone numbers or addresses required, all we ask is for your email, a username, a password, and voila—you’re now a certified all-natural organic grass-fed Name.com user. There is some pretty strong evidence indicating that a simpler and shorter sign-up process leads to more users, more revenue, and most importantly, a more user-friendly system. Alas, since we’re a domain registrar that has to follow ICANN regulations, we are required to collect and verify certain information from all of our customers. It to...

Full article: http://www.name.com/blog/name/development/products/2016/0...

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