24 Oct '12, 1pm

Getting the right domain name can make it much easier for you to get good search engine positioning.

Getting the right domain name can make it much easier for you to get good search engine positioning. There are other strategies that you can employ, as well, that involve buying additional domain names. Some of these strategies have to do exclusively with online marketing and some of them have to do with reputation management, something that is increasingly becoming more important as a component of online marketing. Keywords and domain names Google does look for keywords and domain names, but there are some aspects of how the search engine does it that you need to be aware of when you select a domain name. If you want to get more than one keyword in your domain name, Google recognizes dashes, periods and slashes as separators between keywords. For example, if your site was called Purple-Electric-Cars.com, Google would recognize the keywords "purple", "electric" and "cars" ...

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