31 Oct '16, 3pm

Branding: WTF Are You Thinking

Branding: WTF Are You Thinking October 31, 2016 Jamie Zoch Domain Help 0 Comment I don’t know…. branding is vital, so why the f#ck give your company a name of an already existing company? Don’t!!! Ex-Barclays CEO, Antony Jenkins is launching a new core digital banking platform and decides it’s a good idea to call it 10x Future Technologies. Terrible name, but whatever. People will reference it simply as 10x, as do they. How does one pronounce and or type 10x? Ten Times? 10 Times? Ten X? 10x’s? not by the “full name” 10x Future Technologies. It’s not like people call Amazon by its full legal name, Amazon Technologies, Inc.? It’s simply Amazon. The sounds like (radio test) is going to be all over the board as to how people write/type the name. That is a problem in search, email, direct navigation and more. Also consider that there is a huge real estate firm that was once kno...

Full article: http://dotweekly.com/branding-wtf-thinking/

Tweets

Thinking About a Green MBA? Here's What You Nee...

planetsave.com 30 Oct '16, 11am

A Master of Business Administration (MBA) degree confers a high degree of intellectual capacity, specific knowledge, and p...

gestern im taxi - WTF did I do?

gestern-nacht-im-taxi.de 07 Nov '16, 6am

Da der Fahrgast schon zuvor eine Karte im Handy offen hatte, bat ich ihn, sie mir nochmal zu zeigen. Was die Adresse angin...

Thinking About Trying Home Roasting? Here's a B...

dailycoffeenews.com 04 Nov '16, 11am

“It feels like most of the pre-existing apps assume in-depth knowledge of roasting, or they target the more advanced roast...

The logo handbag is dead. Here's what's replaci...

independent.co.uk 31 Oct '16, 1pm

It’s refreshing to see the fashion cycle turn towards a trend that’s less about status and more about personal style. The ...

Insightful read for those thinking about joinin...

nationalclubgolfer.com 03 Nov '16, 8am

Precisely 12 months ago Jimmy Mullen’s world was a pretty rosey one. The Royal North Devon long-time member had just turne...

New Domain Movers is live revealing some future...

dotweekly.com 07 Nov '16, 3pm

for an undisclosed amount via domain name aftermarket service Afternic. They own about 800 domain names and produce live t...

10 SEOs who rock at personal branding

10 SEOs who rock at personal branding

searchenginewatch.com 25 Oct '16, 9am

Smart branding makes a huge difference. But it’s not just about a cool website design and recognizable logo. It’s somethin...