30 Apr '17, 5pm

How to use surveys to get valuable feedback from your #Customers:

How to use surveys to get valuable feedback from your #Customers:

Keep it short and simple. When was the last time you sat around and excitedly answered a 30-minute survey? Probably never. So if you want to have as many people as possible take your survey, keep it short, clear and concise. Ask only questions that have a purpose. Be ruthless when it comes to cutting unnecessary questions from your survey. If you’re not going to use the information you’re asking for, you’re wasting your customer’s time, as well as yours. For example, if your survey is about finding out whether customers believe your prices are too high, it makes no sense to ask how they feel about your website design, does it? Also, do you need to know a customer’s complete name or location? If not, don’t ask. Use open-ended questions. While yes/ no and multiple choice questions or scales are useful and easier to answer, open-ended questions are those that will give you th...

Full article: https://www.123-reg.co.uk/blog/online-marketing/how-to-us...

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