31 Jan '13, 5pm

The Following, The Job; The Taste Newest March To "The" Branding

Even though TheVoice.com coincides with the show usage, I would rather own Voice.com. It all comes down to the ease of banding, as well. Would you rather own The Cancer.com or the far better Cancer.com domain name? Of course, short “The” dot com domain names are good brands. As noted above, your former TheCrown.com is much better a domain name than many believe. I enjoy locating the best searched domains. When you monitor traffic, you can determine the accuracy of the search value with the exact match searches. If you rank on page #1, you can land at least 68% and as high as 88% of the targeted searches. “The” domains are easy to get ranked as not many people use them as a brand. For example, NBC owns TheVoice.com. I agree the domain is brand able because it is the exact match of the show name. However, how many of us would choose Voice.com? That is a super great domain na...

Full article: http://www.thedomains.com/2013/01/31/the-following-the-jo...

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