31 Jan '13, 6pm

sold for $2 million, and for $500k total

L’Oreal paid $2 million for domain in 2010. I was digging through some SEC filings today when I came across some prices on domain name sales. The sales all involve what is now known as General Cannabis, Inc. The three big domains were at one time part of the Communicate.com/LiveCurrent fiasco . First, I reported in 2010 that Makeup.com had sold for seven figures to L’Oreal. A March 2011 filing verifies that the domain name sold for $2 million. The sale included Makeup.com and some other associated domain names, but you can bet the primary item was Makeup.com. (L’Oreal has since applied for the .makeup top level domain.) Second, an exhibit to a document filed yesterday shows the details of the purchase of Karate.com and Rodeo.com. It appears a sales agreement for the two domains was amended in October. The original deal was for $500,000 in a seller financed transaction. The...

Full article: http://domainnamewire.com/2013/01/31/makeup-com-sold-for-...

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