26 Feb '18, 11am

HomeHome Inc. Acquires

HomeHome Inc. Acquires

Bell Helicopter Textron Inc., of Hurst Texas felt that the BellFlight.com hand registered domain name was the best it was willing to do and hand registered it at Network Solutions on December 14, 2017. Branding as one thing and having your important email communication and web identity as another is a problem! Why? It creates confusion (people simply assume, big company = exact match .com domain as they are branded as) not only in web traffic/email but it also opens up the “Bell” term to be launched by another company with Bell.com and potentially force another rebrand due to confusion and being lost in the mix of the Bell term online. One that is pretty dominated by Bell Canada, the telecommunications company on Bell.ca. Not to mention Bell Helmets, Bell Bank and thousands more.

Full article: http://dotweekly.com/homehome-inc-acquires-owning-com-dom...

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