22 Apr '13, 4pm

Analyzing a .me domain found in the wild

Analyzing a .me domain found in the wild

Analyzing a .me domain found in the wild Monday, April 22nd, 2013 This domain has a major flaw, and it’s not the top level domain. The other day I was walking down 4th street in San Francisco and did a double take. Is that a .me web site being advertised on a bus stop advertisement? Why yes, it is. And that would certainly make Michael Berkens proud. The advertisement is for Cater2.me, a service that makes it easy for workplaces to cater in lunch. If you’re a .com purist, you hate this domain. But the truth is, most of Cater2.me’s tech savvy customers have probably heard of .me, and .me can pass the radio test for domain names. Yet it’s the radio test where this domain truly fails, and it’s why this was a bad domain name decision regardless of the top level domain. If you see the ad, you know how it’s spelled. But if someone tells you to check out Cater To dot Me, what URL...

Full article: http://domainnamewire.com/2013/04/22/cater2me/

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