30 May '13, 3pm

discovers the challenges of branding with a generic domain name

Descriptive nature of domain means registrant not necessarily lacking rights or legitimate interests in domain. Fling.com, an adult social network that facilitates hookups, has lost a domain name dispute over best-fling-sites.com. According to Fling.com owner Global Personals, LLC, the registrant of the domain optimized it to show up high in search results when a user searches for the Fling.com site. The company presented evidence that suggests the respondent was well aware of its site. But the panel agreed with the respondent that “fling” is a descriptive word that can commonly be used for adult hookup sites: The Panel finds that the word or term “fling” is one which members of the public, including Respondent, may have wish to use on or in connection with adult dating services, or social networking community services more generally. Indeed, the Panel is of the view that ...

Full article: http://domainnamewire.com/2013/05/30/fling-com-discovers-...

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