29 Aug '13, 12am

National Advertisers Say ICANN Preparations for New gTLD Rollout "Woefully Inadequate": #domains

National Advertisers Say ICANN Preparations for New gTLD Rollout "Woefully Inadequate": #domains

In a letter we received this afternoon, the Association of National Advertisers (ANA) , who represents dozens of well-known global brands including AT&T , eBay , IBM , Intel and Microsoft , to name just a few (see the full membership list here ), blasted ICANN over "woefully inadequate " preparations for the impending roll out of new gTLDs . The letter said, " Name Collision is a major concern for global brands and consumers as ICANN prepares to roll out more than 1,000 new web site suffixes or top level domains (such as .hotel, .buy and .bank). ICANN’s preparations for this deployment have been woefully inadequate." ANA noted that the organization has long expressed concerns about what it called "ICANN’s rush to deploy these domains. " The letter noted, " ICANN itself has recently raised red flags that it may not fully know the true ramifications of a roll-out of new TLDs...

Full article: http://www.dnjournal.com/archive/lowdown/2013/dailyposts/...

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