30 Sep '13, 1pm

New gTLD Study Says 59% Said They Would Consider Using a Domain Other Than .Com

Sedo.com today announced the results of research study of whether those that work in the advertising and marketing industry (or their clients) are aware of the pending launch of new generic top-level domains (gTLDs) in 2013, and whether they plan to take advantage of these new web addresses. I was at on Friday at a presentation by Sedo.com, on the subject and these are some of the results in the press release today. I’m going to point out some more results from the study that weren’t part of the press release today as well. More than 360 individuals responsible for the advertising or marketing programs at their companies, or who work at advertising or marketing firms, were surveyed in August 2013, revealing that: 54% were unaware that new gTLDs will be introduced this year; 62% felt that the introduction of these new web addresses would make the internet more confusing to ...

Full article: http://www.thedomains.com/2013/09/30/sedo-com-new-gtld-st...

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