14 Nov '13, 5pm

My picks for the Heritage Auctions domain name auction

I still think the most reasonable reserve on the whole auction is 1 million dollars for mutualfunds.com. That has by far the biggest upside of any of the domains on the auction. A 22 year old fresh out of college starting their first job should start investing in mutual funds immediately. And they are likely to be a customer for the next 60 years with an account whose value grows exponentially over the decades. Talk about recurring revenue and value to the buyer of the domain. Few domains are as valuable as mutualfunds.com. Any major financial company that buys it for even 10 million dollars will end up making a huge profit from it. There has to be somebody working at Vanguard or Fidelity that recognizes the value of the domain and pushes the higher-ups to buy it.

Full article: http://domainnamewire.com/2013/11/14/my-picks-for-the-her...

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