17 Nov '13, 12pm

Rick Reviews .London, .NYC, .Club, .Tattoo, .Sexy, .Web and BS!!

Each new gTLD I will review with the following lens and I will rate in each category. NEED WANT DESIRE VALUE (And for now, let's stipulate that value is limited until it can be measured in a more meaningful way) I can score them on a 1-10 basis but seldom will I have to. So let's start with .London Let me also make the following blanket statement. Geo's and Brands may be exceptions. Brands have nothing to do with us as investors. The only relevance is if they will use it, when they will use it and how they will use it. So let's stipulate that .brand is a separate issue. If I were working for .brand I would get the .brand gtld. Maybe never use it, but secure it nonetheless depending on the brand. Some brands can take their time. .CocaCola for example is not in jeopardy. However .apple or .delta could be. So there would be more of a sense of urgency. .Geo tlds will be determ...

Full article: http://www.ricksblog.com/2013/11/rick-reviews-london-nyc-...

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