12 Jan '12, 7pm

Why all the buzz abt Pinterest? @monikacjansen explains how to use it in your #smallbusiness marketing: #GrowSmartBiz

Why all the buzz abt Pinterest? @monikacjansen explains how to use it in your #smallbusiness marketing: #GrowSmartBiz

You may have heard of Pinterest , a social bookmarking site where you “pin” and share interesting images on the Web – but what does it have to do with marketing? While Pinterest has mostly been the domain of brides-to-be, crafters and fashionistas, smart marketers are harnessing this fun social network to generate buzz for their products. If you’re not yet convinced that Pinterest has marketing value, let me make my case: A Hub of Influencers Pinterest users pin images they love, browse what other users have deemed pin-worthy, and follow those with a knack for finding the coolest (or hottest) items. Basically, the network is a community of curators, and those curators with the greatest influence, or following, are exactly the people marketers want to connect with. Staying on Top of Trends Once you’ve spent some time on Pinterest, you’ll begin to notice which products and s...

Full article: http://www.networksolutions.com/smallbusiness/2012/01/how...

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