26 Jan '15, 11pm

#Trademark application for ‘Holo’ : #Microsoft planned ahead with #HoloLens domain #domains #holo #brands #MSFT

Trademark application for ‘Holo’ : Microsoft planned ahead with HoloLens domain Posted by DomainGang on January 26, 2015, at 6:51 pm Hologram is a Greek word composite. Microsoft used Marksmen , a third party acquisition service - aka, proxy buyer – to buy the domain name HoloLens.com for a mere $6,750 and some pondered on the timeframe of their brand development. The domain was retained for less than a week by Marksmen, before Microsoft announced the launch of HoloLens and took over control of HoloLens.com. It is clear, that Microsoft’s revolutionary product did not acquire a name overnight. Despite not having applied for a trademark for ‘HoloLens’, Microsoft did apply for ‘Holo’ in classes that cover the following use: “Smartphones; Wearable computers; Wearable digital electronic devices comprised primarily of software and display screens for a smartphone; receiving and ...

Full article: http://domaingang.com/domain-news/trademark-application-h...

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#Microsoft acquired #HoloLens dot com for its new product using a middleman! #windows10 #domains #marksmen #domainers

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