27 Mar '15, 10am

Donuts: “We’ve priced the product higher quite simply because we think it’s significantly superior,”...

Xconomy.com did an article on the new gtlds and had a focus on Donuts and they got quotes from Richard Tindal a co-founder and COO. Again I think some of the quotes are way off base. Tindal talks about Donuts pricing being higher because it is a superior product. No new gtld currently is superior to .com that is just patently false and this type of stuff is what hurts the new gtlds in discussions and debates imo. Tindal does have the good sense to admit that awareness of the new gtlds is still very low. Donuts, of course, is bullish on the value of the new domains, more broadly. So much so that its pricing for the new names is two to four times higher than similar domain names ending in the standard-issue .com, .net, and .org. (So, anywhere from $30 to $50 a year for typical new gTLD Web addresses versus around $10 for the legacy names.) “We’ve priced the product higher qu...

Full article: http://www.thedomains.com/2015/03/27/donuts-weve-priced-t...

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