20 Apr '11, 5pm

Fallout From Poker Domain Seizures & Indictments; ESPN Pulls Plug On Poker Shows & Commercials

In the wake of last weeks federal indictments against three big Internet gambling companies, ESPN has temporarily removed all advertising and programming from its schedule, including the “The World Series of Poker.” ESPN said in a statement, “For the immediate future, we are making efforts to remove related advertising and programming pending further review.” BluffMagazine.com reports that PokerStars’ advertising deal with ESPN is worth $22M. The UFC also has new sponsorship deal with Full Tilt. According to Kantar Media, Pokerstars.net spent $22.1 million in U.S. paid advertising in 2010, $10.3 million on cable networks; $3.5 million on broadcast networks; $2.7 million in magazines; $5.5 million on the Internet According to that same source, FullTiltPoker.net spent $13.0 million in total paid advertising; $8.7 million on cable networks; $4.3 million on broadcast networks.

Full article: http://www.thedomains.com/2011/04/20/fallout-from-poker-d...

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