Even before Ta .co, people thought Taco .com was owned by Taco Bell
Sure, some people will type taco.com instead of ta.co. But that confusion isn’t new. Yesterday I wrote about how I think Ta.co is a great shortcut web address for Taco Bell, and perhaps better than Taco.com . Many people disagree, and one commenter (on the first post about ta.co) asked how much traffic will end up at Taco.com by mistake . First things first, I don’t think people landing at Taco.com instead of ta.co will hurt Taco Bell. The domain name is owned by an IT company, so it’s not like people will land at a competitor’s website and decide to eat there instead. If someone wants to eat at Taco Bell, they’ll eat there. But will people be confused by the web address? I can guarantee that some will, because even before ta.co, people have thought Taco.com was Taco Bell’s website. A page on Taco.com explains: Taco.com is so named because our company is T echnical A dviso...