29 Jan '16, 10am

"How your small business can use reviews to improve local SEO"

Search engines love online reviews. Why? Because customers love online reviews. It helps them predict whether they can trust a business or not, whether they’ll be happy with their purchase and whether they can rely on that business to help solve their problem. Online reviews are a quick way to do this so it’s no surprise most people turn to them time and time again before making a purchase. Because of this, search engines use reviews as a factor when deciding how to rank businesses.

Full article: https://www.123-reg.co.uk/blog/seo-2/how-your-small-busin...

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