29 Feb '16, 10pm

Bugatti Chiron : Get the .com first, brand the bloody car later!

Bugatti Chiron : Get the .com first, brand the bloody car later!

Bugatti Chiron : Get the .com first, brand the bloody car later! Posted by DomainGang on February 29, 2016, at 5:07 pm It has happened again, and a major automotive manufacturer, Bugatti , has failed its marketing and branding plan. Announcing the availability of the Bugatti Chiron , the ultra-luxury exotic sports car has a price tag of $2.6 million dollars. And yet, they failed to pre-register the matching .com domain, BugattiChiron.com . How did that happen? The new Bugatti Chiron. The .com isn’t owned by Bugatti. Photo courtesy of Bugatti.com. Many exotic sports car launches are surrounded by rumors and sometimes the potential names discussed are eventually leaked out. Those with inside information on the branding of a new car model, often sneak the info out to rumor blogs and other automotive publications. That’s what probably happened in the case of BugattiChiron.com ...

Full article: http://domaingang.com/domain-news/bugatti-chiron-get-the-...

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