16 Aug '16, 9am

6 Brand Mention Tracking Tools for Mastering Your SMM

More than 1.13 billion people check their Facebook profiles at least once per day, sharing more than 4.75 billion of images, articles, memes and all other pieces of content. This means that within one minute, more than 293,000 statuses are updated . However, what is even more important in this case particularly, throughout that very same minute, social media users will post more than 1400 comments about brands . That adds up to more than 2.1 million brand mentions per day . The real question that you should ask yourself is – how many of those brand mentions are negative? The answer: more than a half! What is even more alarming is the fact that 88% of consumers trust online reviews . So, when your lead reads someone’s rant about your poor customer service, right there in their Facebook Newsfeed, is that lead lost? Furthermore, is there something you can do to contain the ef...

Full article: http://domain.me/6-brand-mention-tracking-tools-mastering...

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