26 Sep '16, 12pm

How important are #digital skills for your #smallbiz?

Small and micro businesses are the lifeblood of the UK economy. They make up nearly a fifth of the UK economy and represent 95% of all businesses. But the digital revolution has changed things, and despite the small and micro-business dominance of the economy, when it comes to digital things are much different. Do digital skills matter? Digital marketing is now one of the most important tools for businesses, and its power is now just as strong as ‘traditional’ forms of marketing. Ultimately in an ever changing digital world, a lack of digital skills could be holding back as much as a fifth of the overall economy. To understand the reasons better, 123 Reg, through our research partner ResearchNow, interviewed 1000 small to medium sized businesses with 779 out of 1000 being micro-businesses (0-9 employees). The research was telling, and showed that too many business owners l...

Full article: https://www.123-reg.co.uk/blog/featured/digital-skills-ho...

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