15 Jun '11, 4pm

What I Think About Latona’s 5 Latest Web Sites for Sale

Opinions on Rick’s latest batch of web sites for sale. Rick Latona has posted his five latest web sites for sale, which he says his team hand picked from 1,000s of sites. I’m a big fan of buying and selling revenue-producing web sites and I’ve done it myself. Latona’s announcement asked for feedback, so here’s mine on the five sites. EasyToInsureMe.com – this property has approximate annual revenue of $100,000 and an asking price of $170,000. The description states that traffic is up 78% since January, which makes me think this revenue is annualized based on recent months. So the site history is fairly week. It’s also up to about 1,300 uniques per month. That’s not a lot for a site that makes $100k a year. It’s possible on a well designed lead gen site, though. I’d verify all traffic to this site and make sure it’s organic. Deduct any PPC costs. Think hard about if the sit...

Full article: http://domainnamewire.com/2011/06/15/what-i-think-about-l...

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