16 Jun '11, 3pm

5 Ways to Improve Your Email Newsletter So People Will Read It

If you learn nothing else, remember this: keep your newsletter short–three articles at most, all of which are short. Otherwise, you are basically wasting your time writing stuff that no one will read. Therefore, you really need to focus on publishing information that your readers will find useful and interesting. Case in point: My favorite newsletter arrives once a week, and it contains one short article that is always worth reading.

Full article: http://www.networksolutions.com/smallbusiness/2011/06/5-w...

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