27 Feb '17, 4am

Do the Domain Sales Numbers Stack Up?

Do the Domain Sales Numbers Stack Up?

I thought that I’d take a break from the series on “Building a Business ” and examine what underpins the domain sales market. There are a huge number of domain investors that have bought into the market purely to sell their assets onwards…..so is this a sensible thing to do? In my investigation into the domain sales space I thought I’d first of all outline the two fundamental domain sales business models. Domains as Stock Items Stock item domains are those that sell for sub $2,500 and represent around 87% of domain sales by volume. The goal here is to move greater numbers of domains and NOT necessarily increase the sales price. The business focus is therefore to increase the stock-turn from 0.3% to say 0.6% of your domains per year….it’s all about speed and automation of transactions. Think of these domains as the fast food end of the industry….so many people make the mist...

Full article: http://whizzbangsblog.com/article-archive/do-the-domain-s...

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