30 Mar '17, 1pm

Lure clients to your travel agency by writing a travel guide #DigitalMarketing

As a travel agent in the digital age, you’re constantly competing with websites like Expedia and Hotels.com for online travel business. Of course, you know you can often give clients the same deals or even better, and that they’re better off working directly with you. But how do you let them know that? One answer is writing a travel guide. Sixty-five percent of leisure travelers look online before deciding where or how to travel. A travel guide is the perfect way to lead them to your agency . Let’s dive into this topic so you can see how publishing your own travel guides to your website could be your key to more customers. Photo: Visualhunt What is a travel guide? If you’ve ever been on Condé Nast Traveler’s or Fodor’s travel website, odds are you’ve seen one or two travel guides. These are generally a few pages about a destination, complete with the top spots to visit for...

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Attract new #website customers with the beginner’s #guide to #Google Shopping Ads https://t.co/I31GHO6dfu

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