31 Mar '17, 6pm

Learn 4 ways to make the most out of your email marketing with @kimherrington_

Learn 4 ways to make the most out of your email marketing with @kimherrington_

Direct email marketing is a dinosaur when it comes to digital marketing. As a result, it’s often passed over for new, shiny tools of current marketing trends. Lots of businesses are quick to jump at creating a Facebook page, but sending out basic marketing emails to their customer list is an entirely different affair. Email marketing tends to be an underutilized tool for most small businesses. In 2016, my own email list gave me a lesson on the importance of focusing my attention on direct email marketing. My website teaches online entrepreneurs digital marketing and SEO, targeting individuals who can’t afford to hire a digital marketing agency. One automated email sequence generated a surprise $10,000 lead for my digital marketing agency, Orsanna , and allowed my team and I to cultivate the lead in just a few minutes. Compared to hours of work similar leads often take, it’...

Full article: https://www.godaddy.com/garage/smallbusiness/market/direc...

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