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Inspirational small business advice from five people who have started their own company By Will Stevens - September 25, 2017 Running your own business can be hard, especially if you’re just starting out. It can feel like you have to do everything yourself, and to make matters worse it...
What does it take to market your new business online? How can you get the proverbial word out when you’re just getting started? As a small business, you probably don’t have the luxury of outsourcing your marketing needs to professionals. Fortunately, you don’t have to. There are lots ...
Make sure your company page has all the required information, including contact details, a description of your business, and branded images like your logo and a personalised banner. Keep your company page updated and consistent with the rest of your brand. This means that your message...
If you’re running an online business the chances are you’re engaged in a constant effort to attract more customers to your website. Maybe you’re already well established and have at least one tried and test method of attracting customers, such as pay per click advertising (PPC), but w...
Today (12th September 2017), applicable customers will have received an email offering them the .uk domain name, which as rights holders, they are entitled to. This domain is free under a 123 Reg promotion until 19th June 2019 and will begin renewing after this date. Those customers w...
These days, stay-at-home parents can have it all: the freedom to nurture kids at home and the flexibility to build a successful business online, right from their living room. So whatever skills, interests or passions you have, now it’s easier and quicker than ever to start an online b...
If your idea of content distribution is to share a link to your newest blog post on Twitter and Facebook, and then give yourself a nice pat on the back and call it a day, you’re doing it wrong . Content competition is fierce, and social shares aren’t enough to break through the clutte...
Buyer personas help you understand your prospects and customers better, including what motivate and influence their buying decisions. And when you know who they are, and what their specific needs, pain points and concerns are, you can personalise your content, messaging, product devel...
